Brand Identity
MUKINO
MUKINO is a start-up company selling anti-bacteria products with Japan patented technology. The client hopes the visual identity of company can reveal a "style of Japan", in order to create brand position and attract their target audience.
The HOOK: ClO2Minimal, Clean and Purify is the three main keywords for the visual identity. Carbon Chloride is the key selling point of Mukino product. Its chemical formula is implied in the supporting graphic.