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Identity Design

OORA Bank provides virtual financial services. It uses light as a brand icon. Light is the symbol of civilization, technology and future. OORA, virtual bank uses the concept of "aura"(light) as the brand core image to show a sense of epicness and introduce a brand new experience of banking.


Branding & Identity

Project Owner

Kelvin Ho
(This is a pitching project)

Brand Graphic - OORA arc

The OORA arc is the iconic visual symbol for the brand image. It is inspired from the bright light from the view of horizon. It create a vibe of futuristic epicness.